The Role Of Peer Assessment On The Classroom - 1496 Words

The role of peer-assessment in the classroom As I have been investigating the role of peer-assessment in writing I have reviewed the literature concerning the implementation of these methods in the classroom. Falchikov Goldfinch (2000, p. 287) give a definition of peer and self-assessment as; ‘In both of these activities, students are engaging with criteria and standards, and applying them to make judgements. In self assessment, students judge their own work, while in peer assessment they judge the work of their peers.’ A deeper definition comes from Black Wiliam (2001, p.2); â€Å"An assessment activity can help learning if it provides information to be used as feedback, by teachers, and by their [students] in assessing themselves†¦show more content†¦Sadler (1989, p.83) merits the process of peer-assessing in stating that it is valuable as the ‘interchange will be in language that they naturally use’ - therefore meaning is constructed in a different way. Peer and self- assessment is a type of formative assessment for learning as oppose to a summative form – it is concerned with how to take information about the students learning process and subsequently use the data collected to optimize learning. Researchers have been keen to investigate whether formative assessment can have measurable positive impact on learning (Black, Harrison, and Lee 2003; Black and William 1998). Kollar and Fischer (2010, p 305) Black William (1998) have been researching formative assessment since 1996. Their large-scale review found that formative reform raises standards in schools lending it to be used to inform the Key Stage 3 Strategy, as well as the Primary National Strategy. In 1998 they conducted a four-year study ‘Inside the Black Box-Raising Standards Through Classroom Assessment’ a meta-analysis in which they investigated worldwide for effective classroom based research. They identified 700 studies, but were judicious in choosing only those with large effect sizes and reliable design. The study measured learning gains by comparing (a) the average improvements in pupils scores on tests with (b) the range of scores that are found for typical groups of pupils on theseShow MoreRelatedThe Current Practice Of Classroom Assessment1369 Words   |  6 PagesKorean teacher to assess student’s skills. The questionnaire provides details about the current practice of classroom assessment . It was noticed that in Korean middle schools performance based tasks were mainly focused, classroom speaking assessment was mostly conducted in the form of testing using speaking performance tasks to evaluate the topic or follow the education policy of Korea. Assessment practices involve high order thinking and active participation. It includes performance tasks such as oralRead MoreThe Current Practice Of Classroom Assessment1479 Words   |  6 Pagesits form and meaning depend on the context, the participants, their experiences, the environment and the purpose for speaking† Assessment is generally defined as â€Å"a process of monitoring or keeping track of the learner’s progress† (Rea-Dickins, 2000, p.376). For good assessment, teacher has to be assessment literate means that they should have knowledge about the assessment strategies, techniques and concepts (Rogier, 2014). According to Lee (2010) quantitative method to collect data concerning theRead MoreThe R Assessment Is An Early Childhood Environment Rating Scale1712 Words   |  7 PagesThe ECERS-R assessment is an early childhood environment rating scale that assesses group programs serving children ages two through five. The assessment incorporates seven categories that focus on the various interactions that take place within a classroom setting. They include interactions with environment, teachers, parents, and other children. The ECERS-R emphasizes the inclusion of children with disabilities and cultural diversity. For this assessment, the chosen facility is the CornerstoneRead MoreR Assessment : An Environmental Rating Scale1726 Words   |  7 PagesThe ECERS-R assessment is an environmental rating scale that is designed to assess group programs that serve children ages two through five. The assessment is constructed into seven categories that focus on the various interactions that take pla ce within a classroom setting. They include interactions with environment, teachers, parents, and other children. For this assessment, the chosen facility is the Cornerstone Center for Early Learning. This facility serves children six weeks to five years oldRead MoreAssessment Of Teaching And Learning1400 Words   |  6 PagesAssessment for Learing (AfL) forms a critical feature of teaching in the present day – more and more it is becoming a focal point of the teaching practice. It is becoming a key component of lesson planning and is an aspect of teaching and learning AfL forms part of teaching standard 6 â€Å"make accurate and productive use of assessment† (Department for Education, 2011) and this includes both summative and formative assessment. Formerly, the focus of teaching and of lesson planning was heavily weightedRead MorePeer Assessment At The Heart Of Formative Assessment Essay1695 Words   |  7 Pages2. Review of Related Literature 2.1. Peer Feedback Peer assessment lies at the heart of formative assessment. Using peer feedback in writing classrooms enables students learn from their peer and support each other. (Carless, 2011) This goes in line with Vygotsky’s (1978) social-interactionist view which claimed that students learn better when they interact with their peers. Although there are concerns that students may not be able to assess their peers as reliable as their teacher, Carless (2011)Read MoreWhy Students Join The Education Field Essay1675 Words   |  7 Pagesthat stresses active learning through problem solving, projects, and hands-on learning experiences† would not only be John Dewey’s Philosophy, but mine as well. (Koch, 42) Active learning and experimentation are two things I would like to do in a classroom. My thoughts on active learning is I believe students have a better understanding of things when they get the hands on experience. The key to ongoing projects is to provide plenty of project c hoices that enable students to demonstrate what they areRead MoreGraduation Speech : The Elementary Level Essay1653 Words   |  7 Pagesthat our teachers understand essential concepts and skills, and are able to identify the contributing facts affecting the desired student outcome. Such goals are derived by using a variety of methods to teach, and are reinforced via a variety of assessment tools that ascertain authentic student mastery of content. Thus, a cookie cutter approach to the education of our students is not an effective practice, as every student learns differently. However, within our current educational model, mostRead MoreA Balanced Literacy Plan For The Literacy Program1128 Words   |  5 Pagessuch classes and by experiences that I have encountered with literacy and assessments, I feel that I have mastered standards 3.1, 3.2, 3.3, and 3.4. I can successfully use data from assessment tools to guide the instruction needed within my classroom or on an individual basis. As a classroom teacher, I work closely with the Title I teacher and the Literacy Coach to administer Words Their Way Primary Spelling Inventory assessment, data was gathered and evaluated, and based on the data; we created specificRead MoreThe Behavior Rating Profile, Second Edition Is An Instrument That s Designed For Student s Ranging892 Words   |  4 PagesRating Scales, a Parent Rating Scale (home), a Teacher Rating Scale (school), and a Sociogram (peers). The Sociogram is not really a scale, but provides a classroom based peer nomination procedure. The assessment should be given to the teacher, the parents, and used to observe Jay during a peer interaction This assessment was chosen, because each after reviewing the many components of this assessment it gives information to help find interventions regarding Jay’s behavior. For example, the Parent

The Rise Of Corporate Capitalism - 1398 Words

Intro: After the Civil War, industrialization kicked off (an after-effect of the Market Revolution). But rather than attempt to control it, the government bowed out instead, claiming itself laissez-faire under Adam Smith’s capitalism ideas, and letting the industrial chips fall where they may. However, it appears the government couldn’t let the â€Å"invisible hand† decide the fate of the U.S. market, so they began to intervene in business affairs despite their original pledge not to. The government assisted a great deal in the rise of corporate capitalism (business economy run by corporations and monopolies such as the Standard Oil Company and the U.S. Steel Company) through its laissez-faire policies, railroad involvement, and corruption. T: The U.S. government assisted in the rise of corporations by its laissez-faire policies. R: Take, for instance, the wrong-doings of the railroads and the Sherman Anti-Trust Act. The railroad business was full of shady deals and corrupted railmasters that wasn’t rectified until the Wabash, St. Louis, Pacific Railroad v. Illinois case. The Sherman Anti-Trust Act was only passed after the mass outcry from cheated citizens. I: An example of the wrong-doings of the railroads would be having a short haul cost more than a long one. Because the railroads were owned by the select few large corporations and wealthy businessmen (Cornelius Vanderbilt owned the New York Central and Hudson River Railroad, which was one of the first giantShow MoreRelatedWomen s Rights Of Women1655 Words   |  7 Pagesof patriarchy and capitalism systems in our society has given rise to this issue. In my previous essay, I discussed the effects of this issue on both men and women, and how corporations benefit from this objectification. In this essay, I will discuss the social origins of this contemporary issue. I will argue that female objectification in advertising has its social origins arising from the modern patriarchal capitalism society. Modernizing ideologies have contributed to the rise of female objectificationRead More colonization Essay1233 Words   |  5 Pagessociety was built upon agriculture, and little else. The rise to corporate capitalism has had such a profound impact on American society, it is impossible to study any aspect of United States history post Civil War without a direct relation, on any level, to the industrial revolution. America would not be the superpower it is today had we not made the change from an agricultural society to an industrial one long ago. The rise of corporate capitalism radically changed the way Americans lived forever. Read MorePrimitive Accumulation And Its Effect On Society1559 Words   |  7 PagesIntroduction Primitive accumulation is a term interpreted to various degrees by different political economists. According to Marx, primitive accumulation in communities served as an inevitable harbinger to capitalism, where it is described as a manoeuvre by which capital is accumulated by a small section of the community by deploying violence. â€Å"The capitalist system presupposes the complete separation of the labourers from all property in the means by which they can realise their labour.† InvolvedRead MoreThe Communist Manifesto, By Karl Marx And Friedrich Engels Essay1664 Words   |  7 Pagesworking class was struggling to survive. The Communist Manifesto is a result of context of nineteenth-century Europe which was characterized by poor living conditions for the working class and great socioeconomic inequalities. With a pushback against capitalism, which they believed would collapse because of the way the working class was treated, because they would eventually change the status q uo by overthrowing the employers. They believed the cure was to create a society without a stratified social systemRead MoreAdam Smith And Karl Marx1674 Words   |  7 Pagesthat produced neoliberalism. In this context, Marx and Marxism are utilized to expose and deconstruct the shortcomings of both liberalism and neoliberalism and their limits in providing solutions to the structural symptoms of liberal and neoliberal capitalism. Adam Smith was key in articulating early Enlightenment liberalism as an alternative to the increasing state powers and their subsequent involvement in regulating not only markets but also individual liberties. For Adam Smith, the free flow ofRead MoreAn Essay on Cause and Effect972 Words   |  4 Pagescounterparts (Shelden, Tracy Brown, 2004). Due to these changes, significant changes were implicated on child development, teaching styles and general up bringing andof children along with family lifestyles and traditional ties all around the world. Capitalism, Youth and Cultural Change Over a period of time, as the telecommunications and information technology progressed and the access to the international media became easier, and modern education became more common, the leniency towards foreign culturesRead MorePrinciples Of Stratification On Society1547 Words   |  7 PagesWilbert E. Moore, â€Å"Classes in Capitalism and Pre- Capitalism† by Karl Marx, and â€Å"Who Rules America?† by G. William Domhoff. Davis and Moore examine stratification, social class, and positional rank and their effects on individuals and society. Marx examines inequality in society, the relationship between the oppressor and the oppressed or the bourgeoisie and the proletariat, and methods of production and their effects on society. Domhoff examines the roles of corporate communities and the upper classRead MoreDemocracy : Democracy Vs. Democracy1589 Words   |  7 Pagespracticed in the ancient Greek city of Athens. In the late 20th century, Democracy triumphed over al l other major ideological systems, so overpowering was its victory that former critics now began to advocate their own democratic credentials. The vigorous rise of democracy has continued ever since and today there are over 112 self-proclaimed democratic countries around the world(Kekic 2007), whether all these countries are truly democratic or not is debatable and which will be discussed further in the essayRead MoreRussia And The Soviet Union1670 Words   |  7 Pages the West opposed the communist nation ideologically, the capitalist West feared communism. Communism was the reason that the Soviet Union was not compatible with the Western capitalist nations. With the end of the Soviet Union and the birth of capitalism in Russia, the West believed that their eastern problem was over, although as time would tell this assumption would be incorrect. Over the next decade, Russia would exert their power over boarding nations trying to join NATO, even invading GeorgiaRead MoreThe Basic Concepts Of Marxism1460 Words   |  6 Pagesand more (Marx Engels). On the other hand, the proletariats own nothing, and can only sell their labour to the bourgeoisies they work for (Marx Engels). Under the exploitive and abusive rule of the bourgeoisies, the proletariats band together to rise up and form a revolution against the ruling class (Marx Engels). Collectively, this school of idea is known as Marxism. Marxism critiqued the capitalist structure of its time, which later evolved into the present-day international market-based system

Corporate Veil Free Essays

Introduction The main concept in the assignment is about corporate personality. First of all, we need to clarify the meaning and characteristics of company. In short, company means a body of persons combined for a common object. We will write a custom essay sample on Corporate Veil or any similar topic only for you Order Now A company exist there must be a group of persons that more than 1 persons. In eyes of law, a company is a separate legal personality from its members. In Section 16(5) CA1965, it stated that a body corporate obligations and liabilities are its own, and not those of its participation; it can sue and be sued in its own name; the property is not the property of its participants; and company can enter into a contract. Whilst, we need to understand the types of Joe’s company belong to. In section 16(4), it stated that company divided into 4 types that are limited by shares, limited by guarantee, limited by guarantee and shares and the last one was unlimited companies. While Joe’s company belongs to company limited by shares, it means that member’s liability is limited to unpaid amount on the shares taken up by them, it stated in section 18(3) CA 1965. From the whole assignment, we need to identify whether corporate veil can be lifted in the particular situation. So, we need to obtain an understanding what is corporate veil. Corporate veil it can define as separates company from its members, or we can say that legal person (company) separate from its members. Since company is a separate entity with its members, the company has power to hold land, enjoys perpetual succession even the death of one of its member, the company will not dissolve. Next, we going to identify in what situation corporate veil will be lifted. Lifting the corporate veil it means that separation between company and its participants does not exist anymore. The court will lift the corporate veil when controllers behave some unethical behavior, or controllers concern about their interest much more than other parties’ interest. Corporate veil may be lifted either by the courts/case law or by statutory. Under case law it can be divided into 6 different categories, it shows as below: i. Fraud It means individual used the separate legal entity to do something forbidden from doing to avoid from legal obligation. ii. Agency It means authority or capacity of one person to create legal relations between a person occupying the position of principle and third parties. ii. Group of companies Group of companies means that corporate group structure; corporate veil is lifted to treat the parent company as liable for the acts of the subsidiary. iv. Single economic entities It means each company in a group of companies is a separate legal entity possessed of separate rights and liabilities v. Tax evasion Company trying to reduce tax by inter tran sfer their assets between subsidiary vi. Tortious claims It means allows lawsuits by people who claim that they have been harmed by wrongful acts, including negligence by government agencies or their employees. Under statutory, i. Section 36 Company Act 1965 By this section where the number of members of a company falls to one and the sole remaining member knowingly carries on business for a period longer than six months, he will be personally liable for the debts incurred after the first six months. ii. Section 121(1) (2) Company Act 1965 By this section where an officer signs on behalf of the company, a cheque, promissory note etc, and the company’s name is not properly stated therein, he will be personally liable to the holder of that bill etc, if the company does not pay. ii. Section 67 Company Act 1965 A company cannot give financial assistance directly or indirectly to any person to purchase its own shares. iv. Section 169 Company Act 1965 Directors of a holding company are required to produce group accounts in which the assets, liabilities, profit and losses of the group as a whole are reflected. v. Section 140 Income Tax Act 1967 By this section the Director General of Inlan d Revenue may ignore any transaction or disposition which has the effect of avoiding or evading tax. vi. Section 365(2) Company Act 1965 If a dividend is paid when there are no profits available, every directors and manager of the company who willfully paid or permitted the payment of dividend is guilty of an offense. vii. Section 303(3) Company Act 1965 In the course of a winding up, it appears that an officer of a company who was party to the contracting of a debt had no reasonable expectation that the company would be able to pay the debt, the court may declare that the officer be liable for the payment of the whole or part of the debt. iii. Section 304(1) Company Act 1965 If in the course of a winding up it appears that the business of a company has been carried out on with the intent to defraud creditors or for any fraudulent purpose, the court, on the application of the liquidator, may declare that any persons who were knowing parties to the fraud are liable to make such contributions (if any) to the company’s assets as the court thinks proper. How to cite Corporate Veil, Essay examples

Affects of Social Media on Children free essay sample

Computer Literacy Anjit Bose 05/04/2013 The impact of the social web on our families, children and teens is something that a lot of people do not always think about before using it, or while using it. The impact the social web has can either be detrimental or very helpful and positive. Of course, this depends on which social web platform is being used and how it is being used. The social web is a set of  social relations  that link people through the  World Wide Web. Joshua porter defines it as: â€Å"The Web is more a social creation than a technical one. I designed it for a social effectto help people work togetherand not as a technical toy. The ultimate goal of the Web is to support and improve our weblike existence in the world. We clump into families, associations, and companies. We develop trust across the miles and distrust around the corner. What we believe, endorse, agree with, and depend on is representable and, increasingly, represented on the Web†. 2] Porter, Joshua (2008). Designing for the Social Web. Berkley,  CA: New Riders. pp. 1–32. The social web is truly an online community where people come to interact with one another, grown and learn from them. Now, how the social web is sued is solely dependent on the person. The social web is just a tool we use to reach to others in our everyday life. Some may call the social web a â€Å"highschoolish† socialization platform. The social web can be very quick to turn on your, depending on how you are using it. The truth is that the social web is usually not a very healthy or good atmosphere for a family, teen or child. Again, this depends on how it is being used and where. Even on the â€Å"safe sites† people are open to things that they may not want to see or experience. You may ask what some of the safer sights may be, well, platforms like pinterest can to the eye seem totally harm less, but if a child see’s something that is not age appropriate, it has now become a place where your children should not be. Monitoring these different platforms is really where our jobs come in when we are talking about the effects on teens and children. Now a days, teens and children are easily manipulated by friends and peers and use the social web to express† there new found freedom and new found thoughts. Most of the time, platforms like Facebook, Instagram, Twitter and Myspace tend to have things on them that are not age appropriate for the teen or child. They get exposed to all of these things because of how open these platforms are and the lack of restrictions on the sites themselves. Now, don’t get me wrong, I understand that the web is an open door, for all to use, but when children are involved, the sights should be held to a certain standard of what to allow and what to not allow as far as what images are being seen and used and the context that is being written. I do appreciate that the COPPA state that a child younger than 13 should not be allowed to use any social media website. This puts the responsibility back on the parents to be more careful and do there due diligence when it comes to what their children are doing online. It is important that parents have set rules and imitations on what their children are allowed to do on social media. Evaluating the sites and setting up personal privacy computer limitations is necessary when allowing your children to be part of the social media. A good way to do this is by setting up an account where both the parent and the child have open access and can be checked periodically for whatever reason necessary. Sometimes, it may not be your child that is the one going against your the â€Å"rules† but they may be the victims of online bullying, cyber stalking and even someone trying to start an inappropriate relationship with them. Some ways parents can help with making their children safer are: you must be your children’s friend on facebook, having the computer in an open area in the house, making sure your children only socialize with people that they know, and also sit down with their children and decide how much time should be spent on their social web choice. Also, making sure the children have other extracurricular activities outside of the home can take their mind off of the â€Å"social web† and can focus on more healthy ways of socializing with people and their friends. There are many risks when it comes to the use of social media with teens and children. Sexting is one the biggest issues now a days with teens. Sexting can be defined as â€Å"sending, receiving, or forwarding sexually explicit messages, photographs, or images via cell phone, computer, or other digital devices. † Berkshire District Attorney. Sexting. Pittsfield, MA: Commonwealth of Massachusetts; 2010. Many of these messages are sent via Facebook or Myspace and are rapidly forwarded to others on the internet to see. A recent survey has shown that more than 20% of teens have sent or posted nude or partially nude pictures of themselves. This act can be very detrimental for the teen’s life. They are usually publicly humiliated and feel terribly ashamed, with guilt and no self worth. Also, once these images are on the web, they are there forever and can be hacked and used as child pornography. Quite a few different reports suggest that about eighty-three percent of American youth use their phones for email, mobile internet and texting. One of the reports states that these American teens send and receive text messages 144 times a day. If the teens are not texting, they are usually on social networking sites like Facebook and Twitter. This is where they chat, share photos and share/post videos. The social web can also be a place where teens and children learn to be more creative and can also learn to communicate in a way that is needed and real. A lot of children and teens feel like they are more easily heard over social media platforms. They feel more comfortable explaining there feelings, emotions and whatever they may be going through in their life’s. They can also use the social web by using podcast, blogs, and videos. Parents need to also be careful on how they use the social web themselves. They need to set an example for their own children so that they can see how to use the social web in a good and healthy way. Parents and adults should not spend too much time on the social web, especially in front of their children. It really is true when people say you do what you grew up seeing. There are a lot of different platforms that parents can also use to â€Å"socialize† and communicate with others. A lot of the time it can be pretty safe for parents to use to social web platforms, but there are a lot of things that they need to be careful with to protect their family and their marriage. The social web is filled with different ways to reach out to people that you may have no business reaching out to. While using social platforms can be great to communicate with old friends and long distance family, it can create an open door for old relationships and feelings to come back and arise from the dead if they are not strong, deeply rooted and committed to their marriage. Finding an old friend or fling can have that â€Å"wow† factor. What this means is that when you see them all over again it reminds you of how great they used to be and how you miss them. Again, this is not every marriage, but it is something that happens often and we need to be aware of it. Four of five U. S. divorce attorneys say they have seen a rise in divorce cases with social networking involved, according to the American Academy of Matrimonial Lawyers. The social web also can also be a platform for healthy relationships to begin. You can find old friends and flings and have a new opportunity of getting to know them again and potentially having the relationship that you wish you could have had years ago. Out of 50 couples married in the U. S. in 2011, at least one met through a social networking site, according to  Ã¢â‚¬Å"The Wedding Report. † Using the social web can connect people in amazing ways, we just have to be careful in how we use it. Like everything, too much of anything that’s seems good, can and is usually bad for you. We must use the social web with discretion. Our families need to make sure that we stay together and put boundaries on how the social media impacts us. The way we interact as a family is what sets the standards for our children and their children to come. We cannot allow the social web to come in between the much needed family time we need and must have, and also the very much needed personal time that we all need to our selves. The social media has replaced the personal interaction that families use to have, or the little interaction that was there with all of the other distractions in our lives. Some healthy ways to keep our families together are arranging some set weekly family time. Some activities could include family walks, weekly â€Å"eat out for dinner†, and exercising together. All in all, the social web can be a place where both good and bad can come from it. We can all say what type of impacts it has on each other, but what is important is how we choose to use the knowledge that we have, and begin to change how we allow the social media to control our children and the dynamics of our families. Let’s start using the old school way of communicating again, at least within our family and loved ones. There is nothing like having a face to face conversation with the person you love, it is truly the best way to communicate.

Economics, business and sugar in UK

Introduction What Is Economics? Economics is a social science that focuses on relationships between individuals, businesses, countries, and continents in terms of how the resources are being used in order to meet the wants of humans.Advertising We will write a custom essay sample on Economics, business and sugar in UK specifically for you for only $16.05 $11/page Learn More This subject can be divided into two major categories, in particular employment-government, and business-government relations. The first one is a study covering the economic factors that influence people and nations on a more individual level. The second one is a study of aggregate nature of the economy, and can be related to the factors that affect the economy as a whole. Production Possibility Frontier sugar When looking at the production of UK sugar, it is possible to see a significant decline. There was an announcement that several factories will be closed and others will be reloc ated. This is due to the economic crisis, and some international companies are changing partners. Some of the larger French and Spanish companies are merging, and their output will be enormous comparing to that of UK’s. This leads to a competitive closure of factories and disseverment of funds and resources in the sugar production industry. This is much related to a type of monopolization where other nations will become dominant in the industry, bankrupting all other competitions. The modern UK government focuses on relationships between individuals, businesses, countries, and continents in terms of how the resources are being used in order to meet the wants of people[1]. Opportunity Cost and Trade Cost and trade are critical to the economy and conduction of business. Regularly, the higher the cost, the higher the prices, and in case it costs more to manufacture a product than to sell it, then there is not enough output for the employer to hold an organization and pay salary to the workers. It is possible to decrease the price which will lead to more spending, and the total number of goods sold will be much higher[2]. Supply and Demand The supply of a particular product or service greatly depends on the demand. It is dictated by individuals, society, government and other organizations. The demand for quality products always continues to grow, especially in the modern times of crisis. A transaction of such scale requires careful and appropriate accounting treatment, to deal with all the aspects of price fluctuation, as well as market demand for the product. Elasticity This division of economics greatly depends on the fluctuation of the market and the adjustment to the demand, as well as the environment. Elasticity is the change in the economic variables which will lead to a shift in other aspects of economical structure and processes. There are prospects of market exploration to determine what changes are needed, thus the focus will shift and criteria wi ll be adjusted.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Utility The needs and wants for a certain product, its use and functioning are greatly tied with the demand. The purchases made by the consumers and the cultural requirements are often aspects that determine utility. Popularity of a certain product or service, as well as its universality, lead to an increase in production and demand. Monopolies Monopolies have a negative rapport because of the lagging tendency. They control the demand and supply, and hence drive the economy either uphill or downhill. Nonetheless, we cannot have a perfect competition, as the curve will usually favor either the demand side or the supply side. For this case, it has to focus more on the aggregate demand side, as it injects more funds into the economy increasing the investments and eventually the whole economy[3]. Oligopolies A number of small compa nies, compared to monopoly, are defined as oligopolies. The benefits for individual companies are greater, but the prices for consumers grow, thus negatively impacting the society. There might be direct cooperation between companies or it could be circumstantial where changes in one company will logically require changes in others[4]. Perfect Competition Competition is defined by laws and maximization of profit. Perfect competition is the balance between all kinds of organizations and businesses which allow everyone to be profitable. As every business deserves a chance to exist and make a profit, preventing any ability for improper trading or abuse of the market will result in breaking the law and ethical codes[5]. Conclusion The interdependent relationship between the environment, government and businesses leads to changes in economy and market. Economic stability is largely linked to the governmental institutions, in connection with the society and public demands. The intricate ma nipulations in the amount of products or services, as well as the scope of a business and governmental regulations, all play a role in economics. Reference List Gopal, N. Business Environment. New Delhi: Tata McGraw-Hill Education, 2009. Mankiw, G. Principles of Economics. Mason, OH: Cengage Learning, 2011.Advertising We will write a custom essay sample on Economics, business and sugar in UK specifically for you for only $16.05 $11/page Learn More OECD. Sugar Policy Reform in the European Union and in World Sugar Markets. Danvers, MA: OECD Publishing, 2007. Pride, W. Business. Mason, OH: Cengage Learning, 2010. Throsby, D. Economics and Culture. Cambridge, UK: Cambridge University Press, 2001. Footnotes OECD. Sugar Policy Reform in the European Union and in World Sugar Markets. Danvers, MA: OECD Publishing, 2007. W. Pride. Business. Mason, OH: Cengage Learning, 2010. D. Throsby. Economics and Culture. Cambridge, UK: Cambridge University Press, 2001 N. Gopal. Business Environment. New Delhi: Tata McGraw-Hill Education, 2009. G. Mankiw. Principles of Economics (Mankiw). Mason, OH: Cengage Learning, 2011. By N. Gregory Mankiw This essay on Economics, business and sugar in UK was written and submitted by user Miley Avery to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Internet Positive and Negative Impacts on Education

Internet Positive and Negative Impacts on Education Introduction The computer and the internet were the most significant inventions of the 21st century and these two inventions have changed the way human beings operate. Many aspects of modern life have been influenced by this two inventions and the education sector is one of the fields that have been significantly influenced by computers and the internet. Advertising We will write a custom research paper sample on Internet Positive and Negative Impacts on Education specifically for you for only $16.05 $11/page Learn More The internet has had major impacts on education; some of them negative and others positive. This paper argues that education would not be better off without the internet. The paper will begin by articulating the positive impacts that the internet has had on education. It will then analyze some of the negative impacts so as to provide a balanced view on the topic and conclude by showing how the positive impacts outweigh the negative. Positive Impacts of the Internet Academic research is one of the important pillars of education. Tsai asserts that the internet has increased the ability of students to engage in research (222). Before the internet was available, researching students had to engage in time consuming activities while carrying out their research work. They had to physically visit libraries and finding the necessary information was not easy. With the internet, students are able to tap into a virtually unlimited pool of resources. Students are therefore able to produce good research work as a result of the internet. The internet has enhanced the engagement in collaborative work by students and teachers. Without the internet, collaborative work was limited to being among or between parties who lived close to each other (Tsai 234). For people who lived significant distances from each other, collaboration could be a slow and tedious affair since post mail had to be used or one had to travel in order to meet with th eir collaborating partner. The internet has made it possible for collaboration to occur instantaneously regardless of distance. Students and teachers can therefore consult with their peers and engage in productive discussions. By exchanging ideas, innovation and school performance can be achieved. Another significant benefit of the internet is that is has made it possible for online learning to take place. Traditionally, the only way for students to acquire education was by physically going to the school facilities. Advertising Looking for research paper on education? Let's see if we can help you! Get your first paper with 15% OFF Learn More A lot of prospective students were locked out since they lacked the time to attend these institutes or they lived away from the education facilities (Tsai 233). The internet has made it possible for online-learning to take place and students can now engage in education at their convenience and from different geographical locations using virtual classrooms. This has not only benefited students but also educational institutes which can now serve more students since they are no longer restricted by a lack of physical resources to cater for the students. The internet has therefore made education available to more people and therefore helped the society move closer to its goal of providing educational opportunities to all. Negative Impacts of the Internet One of the major demerits that the internet has caused is that it has led to an increase in the rate of academic dishonesty. The major academic dishonesty that has increased due to the internet is the prevalence of plagiarism instances. Most students assume that information that is available online is free for use and therefore submit it as their own in research papers. Other students find copies of work in the internet submitted by other students and attempt to pass it off as their own. While it is true that the high availability of digital media h as increased the temptation of students to cheat, there are ways in which this can be mitigated. Park notes that digital detection of plagiarism has led to a decrease in the plagiarism instances since students are unlikely to engage in plagiarism if the likelihood of being caught is high (481). The internet has made online learning possible and incidents of cheating in this setting are high. Grijlava and Joe reveal that cheating is more abundant in web-based classes than in the traditional classroom setting (2). This is because in web-based settings, there is no physical supervision by the tutor and the temptation to cheat is therefore very high. Students therefore end up attaining grades that they do not deserve as a result of the internet and this damages the credibility of the education system. However, Grijlava and Joe contend that most of the instances of academic dishonesty that occur through the internet are due to the ignorance on the part of the students. The assumption th at all information available is free and can be used in any manner leads many students to unwittingly engage in dishonest behavior.Advertising We will write a custom research paper sample on Internet Positive and Negative Impacts on Education specifically for you for only $16.05 $11/page Learn More Conclusion This paper has argued that the internet has enhanced education by providing significant advantages to the various parties engaged in the educational sector. The internet presents a number of impressive ways for enhancing the educational experience of the students. The paper has highlighted how the internet has increased the research ability of students, enhanced collaboration and made online learning possible. Even so, the paper has noted that the internet has some negative impacts on education, mostly because it makes cheating easy. However, measures can be undertaken to deal with this issue. Considering the positive impact of the internet on educat ion, its use should be encouraged so that the education sector can benefit even more from this invention. Grijlava, Therese and Joe Kerkvliet. â€Å"Academic honesty and online courses†. The Chronicle of Higher Education, 47.2 (2003): 1-16. Park, Chris. â€Å"In Other (People’s) Words: plagiarism by university students- literature and lessons†. Assessment Evaluation in Higher Education, 28.5 (2003): 471-488. Tsai, Chin. â€Å"Self-efficacy in Internet-based Learning Environments: A Literature Review†. Educational Technology Society, 14.4 (2011): 222–240.

The effectiveness of Chemical Compounds in Brassica vegetables in the Essay

The effectiveness of Chemical Compounds in Brassica vegetables in the Prevention of Colorectal Cancer - Essay Example The chemical compounds in vegetables known to treat and prevent cancer include phytochemicals, isoprenoids and pigments (Govind & Madhuri, 2011). Vegetable pigments in particular – flavonoids, carotenoids and anthocyanins – are the main chemical components of Brassica vegetables, the group of vegetables known to significantly prevent the occurrence of one of the deadliest cancers in the body – colorectal cancer (Cartea et al. 251). In fact, according to the Centers for Disease Control and Prevention, colorectal cancer is the second leading cancer killer in the United States, after lung cancer and preceding breast cancer (â€Å"Colorectal Cancer,† 2011). The antioxidant properties of various chemicals called flavonoids in Brassica vegetables prevent colon cancer as well as other forms of cancer, thus there is a need to take a closer look at these chemicals. Chemicals in Brassica Vegetables and their Benefits in Colorectal Cancer Prevention The over 3,500 sp ecies of Brassica or cruciferous vegetables include those from the family Brassicaceae or Cruciferae – kale, cabbage, broccoli, cauliflower, Brussels sprouts, Chinese cabbage, turnip, oilseed, and mustard (Cartea et al., 2011). These vegetables contain a number of chemicals such as vitamins, fiber, soluble sugars, minerals, carotenoids, glucosinolates, minerals and most of all, phenolic compounds (Cartea et al., 2011). Additionally, folic acid and selenium may also be present (Kumar & Andy, 2011). It is, however, the phenolics that account for the anti-cancer properties of Brassica vegetables (Cartea et al., 2011). There are around 8,000 naturally-occurring phenolic compounds with at least one aromatic ring and one or more hydroxyl groups attached to it (Cartea et al., 2011). Among the most widespread of the phenolics are the flavonoids, which contain 15 carbons with two aromatic rings connected by a three-carbon bridge (Cartea et al., 2011). The flavonoids act as scavengers of free radicals and inhibit hydrolytic and oxidative enzymes (Kumar & Andy, 2011). The free radicals eliminated by flavonoids include hydroxyl radicals, superoxide anion radicals and lipid peroxy radicals (Kumar & Andy, 2011). These radicals rob the body of the oxygen needed to promote a cancer-free internal environment. Moreover, flavonoids are also anti-inflammatory (Kumar & Andy, 2011). Flavonoids reduce the number of immobilized leucocytes that result from injury to the tissues during a disease, which then leads to decrease in total serum complement – a mechanism associated with a reduction in inflammation of the tissue (Nijveldt et al., 2001). The most widespread type of flavonoids are the flavonols and it is this particular subtype that is particularly the anti-cancer components of Brassica vegetables (Cartea, et al., 2011). The most common of the flavonols are quercetin and kaempferol, which are richest in amount in the leaves (Cartea et al., 2011). More specifically, quercetin, which is also found in French bean and red and yellow piyaz, has been known for its anticarcinogenic properties (Govind & Madhuri, 2011). Figure 1. Quercetin (http://www.3dchem.com/molecules.asp?ID=445) Figure 2. Kaempferol (http://upload.wikimedia.org/wikipedia/commons/1/1c/Kaempferol.png) Among the Brassica vegetables, it is red cabbage that has the highest antioxidant content and this is closely followed by green cabbage, mustard

Depreciation Schedule Research Paper Example | Topics and Well Written Essays - 500 words

Depreciation Schedule - Research Paper Example The accumulated depreciation is arrived at by adding the current year's depreciation and the all the prior years' depreciation. The book value is arrived at by the formula: cost less accumulated depreciation. The accumulated depreciation figures are $300 for year 1, $600 for year 2, $900 for year 3 and $1,200 for year 4. The book value figures are : $ 900 for year 1, $600 for year 2, $ 300 for year 3, and $0 for year 4(Smith, 2004). The above excel computation shows that depreciation expense for year 1 is $4,800. Under the double declining balance method, the straight line depreciation rate is first computed by dividing 1 by the 5 year life of the asset. The result is 20%. This is then doubled to get 40%. Next, the first year depreciation is arrived at by multiplying the cost of $12,000 by 40% to arrive at the first year's depreciation of $4,800. Then the second year's depreciation is arrived at by multiplying 40% by the prior year's book value of $7,200 to arrive at $2,880. This is the second year's depreciation. On the third year, the book value of $4,320 is deducted the scrap or salvage value of $3,000 to arrive at the third year's depreciation. The third year's depreciation is $1,320. The book value figures are : $7,200 for the first year, $4,320 for the second year, and finally $3,000 on the third year (Hall & Aldridge, 2007).

The Demonstration of Anthropomorphism using a range of 3D Animation Essay

The Demonstration of Anthropomorphism using a range of 3D Animation Techniques, Evaluating a Range of Tools, Techniques and Methods - Essay Example The revolution in computer technology relative to animation , has immensely changed the face of animation industry. This animation leads to the attribution of human characteristics to inanimate objects or nonhuman organisms and is generally referred to as called as Anthropomorphism. This anthropomorphism can be demonstrated through the use of various animation tools and techniques including the latest technique of 3D Animation. This project proposes to develop a greater understanding of anthropomorphism and how it is used in the field of animation, also a deeper understanding of how to animate realistic movements, and the steps taken to create animation that is of a professional standard. This leads to the discussion and understanding of a range of suitable techniques, tools and methods that can be employed in the production of such an artefact. All such efforts rely heavily on certain professional animation techniques that are used in portraying a believable message. Much of the concepts related to body language, movement and aesthetics are the controlling factors that instantiate anthropomorphism into a fictional character. To create life like characters , animators must create flawless human-like characteristics which demands thorough understanding of the movement and aesthetics of humans and how these characteristics effect peoples perception of these features. To bring about these effects there has to be a perfect story board design and various animation tools and techniques that render these effects. The important steps in producing a 3D animated shot or animated movie include preparation of digital story board, Modelling, Simulation, Rendering and post production special effects. The above mentioned steps could be accomplished with the aid of special software tools like Autodesk Maya , 3D Studio Max and other rendering and directing tools like Renderman , Diorama, etc. Based on

The Role And Importance Of Palliative Care Nursing Essay

The Role And Importance Of Palliative Care Nursing Essay When the patient has serious illness like cancer and came to the hospital and complaining from pain, anorexia and fatigue at this time what can he is suppose to do? The answer of this question is in the definition of palliative care. What is palliative care? Palliative care according to (World Health Organization [WHO], 2010) it is a medical profession stand up to helps the patients and families to come over the pain and other problems like physical, psychosocial and spiritual with life-threatening illness. This can be done by the prevention and relief of suffering and early assessment and treatment of pain. Palliative care according to (Get palliativecare.org, 2010) is provided by a team of professionals working together with your primary doctor. It is appropriate at any point in a serious illness and can be provided at the same time as treatment that is meant to cure. Moreover, patient in the end of life can face and experience a host of distressing symptoms such as pain, dyspnea, and delirium are reported to be among the most feared and burdensome. Also, pain can be influenced by many factors, including the patients prior experience with pain, meaning given to pain, emotional stresses, family, and culture influences (Mcphee papadakis, 2009). (Mcphee papadakis ,2009,p.70) stated that the common problem for patients at the end of life up to 75% of patients dying of cancer is the pain and it is what people say they fear most about dying. Therefore, nurses must be aware about the barriers to good care ,which including the lack of knowledge about the proper selection and dosing of analgesic medication ,limited training and clinical experience with pain management, addiction which can occurs if the patient and caregivers misused the medicines (Mcphee papadakis, 2009). In addition, there are 20 reasons can make the palliative care difficult to the nurses (Becker, 2010). I am going to mention some reasons; Shortage of staff. Shortage of nursing staff is one of the reasons which can make the palliative care difficult. In my experience in the hospital where I was working the staff nurses are in limited numbers , especially in the word the staff nurse can handle 9-12 patients some of these patients are having cancers and some time one staff nurse for 6 rooms each room has 5-7 patients!. Cancers patients cannot bear the pain and the staff nurse wants to do other work like inserting intravenous fluid for diabetic patient with hypoglycemia, so how the nurse can concentrate in doing that? Here the staff has to prioritize her work, some staff nurses finding difficulty to do that. Therefore the hospitals administration has to find and create a policy change in response to the nursing shortage as supported by Twigg , Duffield , Thompson Rapley (2010). In addition to that, as Abrahm(2010) stated that due to shortage of staff palliative care in oncologists, intensivists, advanced cardiac, pulmonary, renal, and hepatic diseases needs to be improved. Lack of knowledge of some medications and symptoms control. There were 146 surveys distributed to care providers from multiple settings. Out 135 0f 146 reported that there are several problems can make the palliative care difficult like poor pain and symptoms control, lack of education for care providers as stated by Sellick , Charles , Dagsvik , Kelley (1996) The availability of clear polices in dealing with death issues. In my experience only in some hospitals we can find clear polices in dealing with death issues especially brain death , this matter can involve many elements like; patient himself if he/she recommended before death if his/her brain died the caregiver can remove the supporting equipments, family according to the religion. So the staff nurse must be a wear about many religions. In understanding of the reasons and finding solutions to make the difficulties easier to the nurses can make too much improvement in quality of life. Quality of life can be affected by the level of education in heart failure patients. Patients with high education level often can improve more than low education level which usually reported to care givers in bad physical and functional condition as supported by Barbareschi, Sanderman, Leegte, van Veldhuisen Jaarsma (2011). In addition, there are two factors are related to quality of life in heart failure patients, demographic and clinical. Also physical excises one of the main elements of disease management program. (Jaarsma, Johansson, Agren , Strà ¶mberg ,2010) I want to stress in one point from my experience I did not see patient with heart failure has been cured totally from the disease, so I think the palliative care can play role to help this patient to enhance his quality of life. For example, one of the patients I was taking care of him he told me I am useless now! So for this type of patients I have to help him to move this idea from his mind, and let him to understand that the life did not end yet and we are finding developments in medical field, and give him task and encourage him to do it, after of compilation I have to enhance the feeling which he can feel it and let him to understand that he is worthfull and useful. Since I chose the heart failure I want to mention how the staff nurse can manage the pain in this case, which include: Pharmacologic treatment: like angiotensin-converting enzyme inhibitors, ÃŽÂ ²-blockers, diuretics, and possibly aldosterone antagonists and angiotensin receptor blockers (Lewis, Heitkemper, Dirksen, OBrien Bucher, 2007). Diet and body weight: the recommended diet for these patients is low sodium diet to reduce body edema; recording upon admission body weight can detect the body weight if increased or no (Lewis et al., 2007). Behavioral and lifestyle management: exercise/physical activity: as stated by Benetti, Araujo, Santos (2010) exercises can improve the quality of life for heart failure. Therefore, the nurses must promote home and community-based care by taking the responsibility and contribute in education of patient and involve him to implement the therapeutic procedure to improve the quality of life. Teaching the patients and family how the progression of the disease is influenced by compliance with the treatment plan (Johnson, 2008, p.428). One of the most important points in improving quality of life as human being in my point of view is being opened to others .By this way the person can share others experience which can teach him/her something can change or improve the quality of life. In addition to that some patients need spiritual support which can make the life of some patients running in smooth way as supported by Hegarty , Abernethy , Olver Currow (2011). Also, the quality of life can enhanced by the disable patients rehabilitation. As will as, mixing patients with disabilities in right and balance way can improve the quality life as supported by (Fadyl, McPherson Kayes, 2011). So how the caregivers can measure the quality of life? The relationship among patients and families with caregivers can detect the quality of life as Hasson-Ohayon, Roe, Kravetz, Levy-Frank Meir (2011) stated in their article. And, in my opinion quality of life is not easy to measure it because different criteria. The quality of life can make the measurement is so complicated, but generally speaking the improvement of individual health can indicate in quality of life. Conclusion: The palliative care profession is can plays important role in professional healths fields by helping the patients and families to understand the serious illness and how to manage and improve the quality of life .By educating the nursing staff and they must be in university level in both arts and sciences (McEwen willss, 2007). As deeply supported by Henderson theory which stressing on the important of education for the nurses. In addition to that the caregiver should try their best to improve the quality of life which can lead to improve the palliative care, by understanding each individual is unique in many aspects and trying to deal differently accordingly. The hospitals managers should understand the teamworks conflict and create polices to solve the shortage of nursing staff can enhance the palliative care to reach to optimal quality of patients life.

All About Eve :: essays research papers

All About Eve   Ã‚  Ã‚  Ã‚  Ã‚  Eve is a character which represents personal ambition and manipulation. The character is a person who is willing to do anything necessary to get what she wants and has, apparently, no remorse or feelings of guilt for her actions. Watching this movie I saw that All About Eve was also all about me.   Ã‚  Ã‚  Ã‚  Ã‚  In watching this movie I personally saw Eve of a sort of mirror to my own manipulative tendencies. As I watched how carefully the character chose her words, and moved in a certain way in order to obtain precisely the reaction desired for those around her. I thought of how often I have done the same things myself. I thought of how often I have carefully selected what I told others about me in order to create a certain desired image of myself. It made me conscience of the fact that I have, on countless occasions manipulated people for my own benefit.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  It drew my thoughts back in a tour of my past and brought forth a multi-tude of times in which I behaved much as the character Eve did. I remember acting in such a way even when I was as young as six. Until I watched this movie I had never consciously realized that I do these things to get what I want. But now, after observing such a wonderfully carried out portal of someone else discreetly controlling others, I realize that I do this quite naturally as a part of my everyday life.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  As I see it the character of Eve represents myself and the dangers of what I could become if I should permit myself to continue these practices. I believe that the character of Eve is intended to show viewers of the audience, who re-semble her, a mirror of themselves, so they can see how they look from the out-side. It is advantageous to do this through the medium of a film because it al-lows the viewer to see the point from a more objective view then may be pro-vided through other means. I think that this movie is one which will have a ex-tremely powerful effect on such people. It made me realize that this way of con-trolling others is not a natural part of life in general though it has become a natural part of my life.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Eve represents, to me, what I could become.

A study on the methods of Teaching

Albert Einstein one time said: â€Å" It is the supreme art of the instructor to rouse joy in originative look and cognition. † Indeed, being a instructor is really ambitious. Teaching, as a profession, it is both a scientific discipline and an art. It is a scientific discipline because you have to do certain that the methods and contents used are all backed by sound scientific research. It is besides an art because you have to excite and be originative in act uponing your pupils to larn. As a instructor, my chief aim is to help the pupils be taught and develop while fostering their ain â€Å" creativeness and wonder † ( Sliva, 2004 ) .A By learning the pupils the conventional course of study in a non-traditional, I want to give them the inspiration to larn, open up their heads to fresh thoughts, and allow them detect these thoughts on their ain. Harmonizing to Highland Council Education, Culture and Sport Service ( 2010 ) , instructors are indispensable and do a differentiation. The value of instruction is a of import factor in promoting efficient larning in schools. Successful instruction entails individuals who are academically capable and who be concerned sing the wellbeing of kids and young person. Educational psychologist Albert Bandura emphasized societal cognitive theory as a extremely important combination of behavioural, cognitive and social factors where the procedure of experimental cognition in which a scholar ‘s actions alterations as a consequence of detecting others ‘ workss and its costs ( Schunk & A ; Hanson, 1985 ) . I think a schoolroom like this will advance a kid ‘s capacity to be inventive, self motivated, and to detect societal accomplishments that are of import in the existent universe. To congratulate this doctrine, the deliberate usage of hand clapping and wagess to update pupils on their public presentation instead than as a step of commanding pupil actions is a really good wages system in learning. In order to exert wagess to edify pupils about their workss, instructors must emphasize the worth of the actions that is rewarded and besides clear up to pupils the definite skills they established to have the wages. Teachers ought to besides back up â€Å" student coaction in choosing wagess and specifying appropriate behaviours that will gain wagess † ( Bear, 2005 ) . An experiment by Schunk and Hanson, that considered grade 2 pupils who had beforehand encountered problem in larning minus, point up the manner of research inspired by societal larning theory. Students who observed equal illustrations scored better on a minus post-test and besides accounted greater confidence in their minus accomplishment. The result were translated as behind the hypothesis that supposed similitude of the theoretical account to the scholar raises self-efficacy, taking to added helpful acquisition of sculptural public presentation. It is thought that equal mold is largely utile for pupils who have dwindling self-efficacy. I consider that each instruction doctrine has its first-class characteristic and associating all doctrines will be most valuable for my scholars and for my schoolroom. However, I think that utilizing a blend of the Social Reconstructionism and Essentialism doctrines will be the most impartial attack to use in my schoolroom. One may inquire how it is assuring to use Essentialism and Social Reconstrutionism, but I have faith in the major end of Essentialism are of import to planing a composed schoolroom. Through existent experience or a simulation, instructors who use Social Reconstructionism challenge their pupils to believe and feel-and to get strong moral values. Through a talk and presentation, instructors who use the Essentialist attack focal point on giving their pupils a sound apprehension of basicss despite of the assorted background factors of the pupils. These factors comprise the scholar ‘s developmental status, the sensed stature and ability of the theoretical account, the effects received by the illustration, the significance of the theoretical account ‘s public presentation and effects to the scholar ‘s nonsubjective, and the scholar ‘s self-efficacy. I do besides see that it is important for pupils to detect the necessities of instruction. If the rudimentss of acquisition ( reading, authorship, and arithmetic ) are taught in a agency that incorporates the attacks of Social Reconstrucionism, pupils will be more likely to do a relationship with what they learned. If pupils retain information and do a association with what they learn they will be more able to tackle it and use it in existent life fortunes. As a instructor, I will advance pupil part in the class of job resolution, asking, argument and â€Å" bombilation group † events. I will besides be treat all students ‘ questions candidly and make non scare or laugh at. Questioning, observation and hearing in will be used as regular informal appraisal schemes. Since persons understand at different rates and in different ways, a mixture of activities, undertakings, and gaits of work will be emphasized. The usage of interruptions and activities to link students ‘ thought and concentration will be fostered by turning to reading and research for new penetrations and linking these to their schoolroom and school and if possible, to their ain lives. It is besides my rule that the schoolroom should be taught environing the pupil, non the educator.A Inquisitive pupils should be responded and their inquiries explored.A Teachers can originate by learning the critical information and can let pupils minds develop in other trend.A Students will be more overzealous about topics they benefit from ; therefore pupil ‘s mentality and public assistance in the capable affair should be one of the highest chief concerns in a schoolroom. In my head, the bottom line is it is of import for pupils to larn and turn. If it means I need to alter the manner I teach every twelvemonth and work really hard at it, so that is what I will make. I feel it is necessary for instructors to non acquire caught in a rut. Teachers need to seek new things and research new possibilities by supplying scholars with apprehensible undertakings, ends, and conditions so update them of development because a cardinal proficiency in instruction is the capacity to edify and exemplify things clearly. I will besides stress and promote my students to reflect, to do connexions, to pattern and strengthen, to larn from other scholars and to see that if they make mistakes, they will non be derided or treated depressingly. On the other manus, it is besides important to use preventive attacks to classroom supervising that engages in making a optimistic schoolroom individuality with shared fear affecting instructor and pupil. Teachers with the preventive attack present heat, acknowledgment, and assistance unconditionally. â€Å" Fair regulations and effects are established † and pupils are given regular and changeless advice about their actions ( Bear, 2008 ) . The most influential individual facet that improves success is feedback – optimistic, constructive, clearly targeted. Effective instructors make ground and content clear, program carefully, utilize organized appraisal and response, make associations, support kids to believe about thought and be theoretical accounts what they want the kids to make, merely as William Arthur Ward says: â€Å" The mediocre instructor Tells. The good instructor explains. The superior instructor demonstrates. The great instructor inspires. † Bear, G, Cavalier, A, & A ; Manning, M. ( 2005 ) . â€Å" Developing self-discipline and preventing and rectifying misbehaviour. † Allyn & A ; Bacon. Bear, G. ( 2008 ) . â€Å" Best patterns in schoolroom subject. † Bethesda, MD. National Association of School Psychologists Schunk, D. H. , & A ; Hanson, A. R. ( 1985 ) . Peer theoretical accounts: Influence on kids ‘s self-efficacy and achievement behaviour. Journal of Educational Psychology, 77, 313-322. Zimmerman, B. J. ( 1998 ) . â€Å" Developing self-fulfilling rhythms of academic ordinance: An analysis of model instructional theoretical accounts. † From learning to self-reflective pattern ( pp. 1-19 ) . New York: Guilford. Hattie, J. , Biggs, J. , & A ; Purdie, N. ( 1996 ) . Effectss of larning accomplishments intercessions on pupil acquisition: A meta-analysis. Review of Educational Research, 66, 99-136. Sliva, K. ( 2004 ) . â€Å" Teaching Doctrine. † Accessed on December 20, 2010 at hypertext transfer protocol: //csmstu01.csm.edu/students/ksliva/Philosophy/Philosophy.htm Highland Council Education, Culture and Sport Service ( 2010 ) . â€Å" Learning and Teaching should be Inclusive and Enjoyable: What makes a good instructor? † Accessed on December 20, 2010 at hypertext transfer protocol: //www.highlandschools-virtualib.org.uk/ltt/inclusive_enjoyable/teacher.htm

Identifying the Most Diverse Universities in America

Identifying the Most Diverse Universities in America The demographics of America are changing rapidly. Students who attend college today and then join the workforce will face the most diverse population of workers in all fields race, ethnicity, religion, and gender preference. If sensitivity and appreciation for these diverse populations is not developed in college, it will be very difficult for white Caucasian students to enter the adult world of work fully prepared. For this reason, it might be wise for white students to consider diversity in universities when they look to select the institutions they might wish to attend. Two sources are generally used to compile very complete profiles of diversity on college campuses the Shannon-Weiner Index and the National Center for Education Statistics. Based upon the reports of these two sources, here is a listing of the 8 most diverse universities in America. Rutgers University Newark, NJ Rutgers is proud of its diversity, and openly recruits student of all racial and ethnic backgrounds. More than half of its student body is non-white, and the three largest racial groups are white, Asian and Hispanic. In addition to a rigorous academic curriculum, the school sponsors regular programs and events to celebrate diversity, and also offers degree in minority studies Jewish, African-American, Asian, Middle-Eastern, and Hispanic. Rutgers is now the most diverse university in the country. Stanford University, Stanford, CA Stanford is known for its push to create one of the most diverse universities in the U.S., and it has been fully successful in doing so. To promote awareness and relationships among all of these diverse it offers a number of student groups and organizations that blend members of all racial and ethnic backgrounds. Even the residence halls are centered on themes that will bring greater diversity humanities, the arts, biology, language and cultures, and global citizenship. Notre Dame De Namur, Belmont, CA This private Catholic university puts its money where its mouth is. Not only does it openly recruit significant minority groups, it also requires that all student take 9 credit hours from a curriculum in cultural diversity but requires community service work in local minority communities. Not only is this school on of the most diverse universities, its graduate have supreme exposure in real world settings. University of Hawaii, Honolulu, HI The majority of minority populations at this university are Asian, Pacific-Islander, native Hawaiians, and the LGBT community. It promotes cultural awareness by many campus-wide organizations, and support organizations for a number of specific groups East Indians, LGBT students, and Vietnamese, to name a few. While its African-American and Latino populations are small, so is its white population. Only 19% of the student body is Caucasian. Dominican University of California, San Rafael, CA 58% of the student population in this school is non-white, and 1/3 of the student body is first-generation college-enrolled. Clubs and organizations support all minority groups, and instructors are employed from as diverse backgrounds as can be found. College of Mount St. Vincent, Bronx, NY This college has an amazing record, specifically with academic performance and graduation rates of its 1/3 Hispanic population and a heft African-American population as well. In 2010, it had the highest percentage of Hispanic STEM graduates of any school in the country. Among its population of first-generation, 67% graduate also a significantly higher number than other schools. Its record earns it 6th place among the most diverse colleges in the U.S. Andrews University, Berrien Springs, MI Only 1/3 of the student population at this Seventh - Day Adventist College is white. The two other largest minority groups are African-American and Hispanic. There are cultural identity celebrations that last for as long as a month at a time throughout the year. University of San Francisco, San Francisco, CA This school openly recruits minorities, specifically among African-American, Hispanic, Asian, Muslim, and LGBT communities, offering scholarships and many other benefits. Coursework in interdisciplinary studies focus on the history, culture and arts of all minorities groups on its campus. These then are the 8 most diverse colleges and universities in the U.S. They are followed by other schools in California, New York, New Jersey, and Maine. From the list of the top 50, there is not one Midwestern university and only one from the South, in Virginia. Two of the top 50 are in Texas. The list is interesting because it also point to the fact that the least diverse universities are clustered in very specific geographical areas.

Sulfuric Acid and Sugar Chemistry Demonstration

Sulfuric Acid and Sugar Chemistry Demonstration One of the most spectacular chemistry demonstrations is also one of the simplest. Its the dehydration of sugar (sucrose) with sulfuric acid. Basically, all you do to perform this demonstration is put ordinary table sugar in a glass beaker and stir in some concentrated sulfuric acid (you can dampen the sugar with a small volume of water before adding the sulfuric acid). The sulfuric acid removes water from the sugar in a highly exothermic reaction, releasing heat, steam, and sulfur oxide fumes. Aside from the sulfurous odor, the reaction smells a lot like caramel. The white sugar turns into a black carbonized tube that pushes itself out of the beaker. Chemistry Demonstration Sugar is a carbohydrate, so when you remove the water from the molecule, youre basically left with elemental carbon. The dehydration reaction is a type of elimination reaction. C12H22O11 (sugar) H2SO4 (sulfuric acid) → 12 C (carbon) 11 H2O (water) mixture water and acid Although the sugar is dehydrated, the water isnt lost in the reaction. Some of it remains as a liquid in the acid. Since the reaction is exothermic, much of the water is boiled off as steam. Safety Precautions If you do this demonstration, use proper safety precautions. Whenever you deal with concentrated sulfuric acid, you should wear gloves, eye protection, and a lab coat. Consider the beaker a loss, since scraping burnt sugar and carbon off of it isnt an easy task. Its preferable to perform the demonstration inside of a fume hood.

The Liberal Tradition in America Essay Example | Topics and Well Written Essays - 2000 words

The Liberal Tradition in America - Essay Example The Liberal Tradition in America (p. 20). America did not have a "genuine revolutionary tradition" and a "tradition of reaction† and had only â€Å"a kind of self-completing mechanism, which insures the universality of the liberal idea†. In order for American to hold this broad liberal tradition, Hartz said that, we must look for comparisons between America and Europe so that we can see the absence of conservatism and socialism and the presence of "moral unanimity" forced by "this fixed, dogmatic liberalism of a liberal way of life." Louis Hartz. The Liberal Tradition in America (pp. 5-6). In addition, presence of red scares is shown by the â€Å"deep and unwritten tyrannical compulsion" of American liberalism "transforms eccentricity into sin†, according to Louis Hartz. The Liberal Tradition in America (pp. 9-12). In conclusion, "the master assumption of American political thought" is "the reality of atomistic social freedom. It is instinctive in the American min d." Hartz the Liberal Tradition in America (p. 62).He also said that Americans’ had mutual commitment to "Lockian" liberalism. These enable them to keep away from upheavals at a price of enforcing agreement. Louis used â€Å"Locke† to mean self-interested, behaviors of liberal capitalism and profit-maximizing values. This opposed the revolutionary democratic dedication of Marxian socialist and Jacobins. Moreover, it was against the traditional morals of church elites and aristocrats of the ancient regime in Europe. Regrettably, Hartz never stop to explain what he knew about feudalism or liberalism or what he meant by Locke, therefore, the meaning of his words remain unclear, and his claims are uncertain. However, he focused on issues that played a vital role in religion, democracy, race, gender, and ethnicity in American history. (Hartz 1948) A social theory that talks about a particular economic system or political system as a fair system is a consensus theory. It con tracts with conflict theory, which says that any social change is achieved through conflict. Hartz is as a consensus theorist, for a simple reason: First, Hartz came up with the most daring and a theory complete argument for a consensus in any political tradition. In his book The Liberal Tradition in America, first, Harzt compares Europe and United States to justify much of harmony portrait of America. He is preoccupied with socialism through his work. He said that the French and American had very different revolutions .in France, there was a hugely complex social system, divided by internal separations caused by growing middle class challenging the lost of agrarian , feudal system. Kings were using bureaucrats to control the authority of nobles; therefore, monarchs became unfriendly to "the very system of society of which they were the traditional apex†, according to Harzt book The Liberal Tradition in America. In addition, in England like in France, there were independent ar tisans who were undermined by the spread of merchant capitalism. This lessened nobility in England because British aristocracy had the ability to take the wealthy bourgeoisie. However, America lacked a feudal heritage, as in the case of France and Britain. There was no aristocracy between the merchants, and nobody objected creation of permanent laborers. As a result, the American scene did not have the hostility marked by French and English. Relationship between consensus theory and â€Å"

Psychology - Community service Research Paper Example | Topics and Well Written Essays - 1000 words

Psychology - Community service - Research Paper Example After a lengthy interview with the agency’s Deputy Director, I found out just how much of a toll order it is to keep these agencies running. They face numerous day to day challenges. It takes nerves of steel to keep these agencies ablaze. The Ray of Hope Agency takes care of the entire Village. It serves a population of about 4500 people. It has majorly employed people from the local area. There are however experts employed from all around the country who take care of the more sophisticated aspects. The agency has employed people from all walks of life, ranging from cleaners to cooks to mentors to psychologists and managers. Applicant employees are thoroughly vetted before being employed. Being a church based agency, Ray of Hope insists that its employees be God fearing. Employment is purely based on merit and dedication to Christianity. The agency has local agents who identify the Middle School Students who are most inclined towards dropping out of school and those who have recently dropped out and have not been subjected to the rigorous process of the agency. Once identified, the students are approached by a set of qualified psychologists who talk them into participating in the agency’s process. The students are then officially enrolled into the agency. A team of staff members is set out to investigate each student’s background and approach his or her parents or guardians. The team comes up with a report that explains the possible reasons for the students apparent drop out from school or inclination towards it. The students are then each counseled appropriately by experts. They are made to watch movies that touch on real life scenarios and the importance of education. The values of education are thoroughly highlighted and brainwashed into the student’s minds. They are kept free from demeaning peer pressure and bad habits like drug abuse and sexual encounters. They are convinced to enroll back in school. Working with their

Banks and Other Financial Institutions Speech or Presentation

Banks and Other Financial Institutions - Speech or Presentation Example The insurance company AIG’s main services include General Insurance which include insurance for fire, marine, motor vehicles and miscellaneous things. They also provide health insurance, claim payments. The bank and insurance company are similar in the form that both provide customer benefits in terms of securing their money where banks can be used for saving money while the insurance company can be used to make health treatments secured, property and other valuable items secured through insurance. Both types of financial institution are also huge benefit to the economy as the world economy relies heavily on these institutions. Both firms differ in terms of the different types of services that they offer such as banks can be used for saving money and then earning interest on them whereas in a financial institution lease payments are made to insure something. Financial institutions of today are huge and are everywhere and the world economy cannot survive without them as most of the money is given out through them and the business rely on these firms hugely. The savings and loans crisis could have been avoided if there was not overregulation in the industry by the government. The high regulation prevented different firms from experimenting with different ways to adapt to changing market trends. Neither owners nor depositors had anything to lose, and both groups encouraged escalating risk-taking as a result. The disaster could have been avoided if there was more consideration on the part of the owners of these

Control being over business by government Essay Example for Free

Control being over business by government Essay What are the arguments for and against, greater control being exercised over business by government? How do these arguments differ between the countries of the group members? We would like to start the answer by an example of USA when they were heavily involved in the industrialization and expansion. People of all different occupations were involved in some part of the industrial revolution. However there was a debate over the government intervening in the building of infrastructure. Chief Justice John Marshall made many landmark court decisions which played a role in defining the business climate that developed during the industrial revolution and strengthened the central governments control over the business. Thus finally the government was involved in the early stages of the industrial revolution. The governments decision of this era laid the ground work of the future U.S. growth of the nation. Without these pro-business decisions, the United states would not have made the change from being agriculturally dependent to the industrialized nation it is today. [www.historyteacher.net/USProjects/myessay21.htm] Hence it sounds better in some situation and it doesnt in some. For example in China, local governments stand passively by as private firms aggressively reject long-standing official right because the government officials in south China are increasingly anxious to shed their responsibility for economic management. Also they fear the risks and dangers associated with the more complete market system that has emerged during the 1990s. As a result, Chinas southern provinces have already begun the process of separating government from business, while, in the north, leading officials emphasize the slogan separate government from enterprises but, fearing slow growth, practice the opposite. [www.pitt.edu/~tgrawski/paper98/china.html] To what extent do you think a change of government in a) UK would affect the business community? b) the countries of group members? It can have a great impact on businesses in UK or in other countries like India, China etc. For example: Regulatory systems can be improved to provide faster access to exploration land and clarification of aboriginal disputes, taxes such as corporate taxes, income taxes etc can be reduced, Business leaders can hope for a complete overhaul of the resource-rich provinces economic structure, Economic growth can be affected by change in government, it is expected that the new government can come up with creative solutions on how to reduce government indebtedness during its term, the new government will aim to solve deficit of balance of payments by boosting production through attracting direct foreign investments, also new government can change the manufacturing scenario in the country like instead of importing products, they can plan to manufacture in their own land which will indirectly reduce the unemployment in the manufacturing field. Also it can provide grant to those regions in which unemployment is high. [http://www.rba.hr/web/pdf/rrr/rba-rrr-012-2003-12-18.pdf] What are the implications of privatising a public sector business organisations? With privatization programs still active in several countries in Sub-Saharan Africa, there is a growing debate on effects on economic development. To address such issues the representatives of privatization agencies of different nations established the African Privatization Network (APN) in November 1995. APN aims at promoting the concept of privatization and encouraging its implementation in African countries by sharing legislation and other relevant documentation; studying the nature and scope of privatization in each country according to its special circumstances and needs; and monitoring the process of privatization in Africa, identifying problems and obstacles and offering advice where required. The positive view of privatization suggests that it went ahead, in spite of domestic opposition, because politicians and bureaucrats perceived real benefits to themselves and their supporters. They could influence the sales to their own benefit, while, on the other hand, a more focused public sector improved service delivery. A well functioning private sector is essential for increasing economic growth and thus reducing poverty. Yet international development institutions recommend sophisticated policies to improve the business environment that governments in developing countries cannot successfully implement. The result is often a worsening of private sector performance. The promotion, support, financing, marketing and management of small and medium sized enterprises and industries is the core business of any privatisation programme. [ http://www.developmentgateway.org/node/130679/]

Marketing Plan For Tui Travel Plc Tourism Essay

Marketing Plan For Tui Travel Plc Tourism Essay This section resumes the marketing opportunities, strategy and financial objectives for senior manager who are in charge with the approval of the marketing plan. TUI Travel PLC is looking to extend its already integrated operations by opening a sightseeing division. The pilot will be executed in the UK, as London is one of the major destinations for overseas travellers. The company will be able to compete with the sightseeing at local level and the pilot out of London tour, which provides the same attractions as the three already established sightseeing tour operators. The product will be offered to all our customers, orientated principally to families and empty nesters. The primary marketing objective is in line with the corporate policies of integrating and offering customers a customised service suitable to their needs. 2 BUSINESS OVERVIEW TUI AG is considered the leading integrated tourism provider in Europe, it is divided in three sectors: TUI Travel PLC, TUI Hotels Resorts and the Cruise brands Hapag-Lloyd Kreuzfahrten and TUI Cruises. TUI Travel PLC was formed in 2007 by the merge of First Choice PLC and the Tourism Division of TUI AG. The company operates in four sectors: Mainstream, Specialist and Emerging Markets, Activity and Destination and Accommodation. According to Interbrand, the success of TUI AG as a corporation is the message embedded in its mission statement Putting a smile on peoples faces, along with their corporate culture of excellency aim to provide customers with an unforgettable experience during their holidays, while reinforcing sustainability in all its destinations. TUI Travel PLC possesses the strengths inherent from being part of a major corporation including brand awareness, comprehensive services, leading domestic player. The key opportunities come from the joint ventures and the growth in hotel industry. Its principal weakness is dependence in the European market; also face the threats of competition from low cost carriers and slowdown in the markets economy. Strengths Brand Awareness: TUI Travel PLC operates principally through First Choice and Thompson, both have a reputation for servicing the leisure travel customer, providing differentiated and flexible options to meet changes in demand. Comprehensive Services Having a broad range of services, the companys operations cover the whole tourism segments and the diverse stages of a holiday: from retail, tour operating, flying and accommodation up to additional services at the destination. The company owns a network of travel agencies with active presence in more than 15 markets in Europe, as well as a fleet of aircraft through TUI Fly. TUI Hotels provides hotel accommodation to its various destinations. Additionally, the company offers luxury and premium class cruise liners through its Hapag-Lloyd Kreuzfahrten joint venture. Leading domestic player The company supplies travel services for over 30 million customers from 27 source markets. It also provides airline services with a fleet of more than 146 aircraft and 350 retail shops in Europe. Additionally, TUI Hotels Resorts is considered the leading hotelier in Europe with around 243 hotels with approximately 154,000 beds in 28 countries. The major brands of hotels include Riu, Grupotel, Iberotel, Robinson, Grecotel, Magic Life, and Dorfhotel. Weaknesses Dependence on Europe TUI AG is greatly dependant on Europe for its income generation, around 79% of its revenues. High focus of operations in a single region increase the companys chances to more diverse risk exposure such as local factors i.e.: lower demand, severe weather conditions, labor strikes, change in regional laws and economic conditions, thus constraining the ability for growth. Opportunities Joint venture agreements In March 2009, TUI Travel and Air Berlin come into a long-term strategic partnership for their German sector flight segment, based on a cross ownership where TUI Travel, through a subsidiary, will have an interest of 19.9% in Air Berlin. Growing global hotels and motels industry The worldwide hotels and motels sector has observed a major growth in recent years. The industry performance is anticipated to recover further. With well-built geographic presence in hotel industry, TUI Hotel Motel is well positioned to take advantage of this opportunity head on. Treats Economic slowdown in Europe Since the companys revenues rely on the general economic conditions of the region and the economic position of Europe is projected to be weak after the recent chaos in financial markets and consumer attitude, it could reduce the demand for the companys products and services. Competition from low cost airlines Whereas traditional airlines are encountering rigorous challenges such as elimination of routes and reducing staff, the low cost sector carry on expanding at a incredible rate, trends show that the low cost carriers are becoming leading players on a considerable number of intra-European short -haul point-to-point routes. Strong competition from low cost airlines could negatively influence the companys operations. 3 MARKET OVERVIEW Although the tourism industry had a steady growth over the last few years, it is evident that it is not immune to the effects of economic and health alerts. According to the Office for National Statistics, the number of visits to the UK fell in 2008 for the first time since 2001, overseas residents made 31.9 million visits to the UK in 2008 compared with 32.8 million in 2007, a fall of 2.7 per cent. Despite the decline in the number of visits, spending on trips to the UK reached record levels during 2008; overseas residents coming to the UK spent a total of  £16.3 billion, an increase of 2.3 per cent on the 2007 figure (published 16th July 2009)  [1]   However the same office, has reported that in the three months to February 2010, compared with the previous three months, the seasonally adjusted results from the international Passenger Survey showed that: à ¢Ã¢â€š ¬Ã‚ ¢ Overseas residents visits to the UK increased by 2 per cent to 7.5 million. Figures for the most recent months are provisional and subject to revision in light of (a) more accurate data on passenger figures becoming available at the end of each quarter (published 15th April 2010)  [2]   Although the figures above only represent the winter trends, gives an indication of improvement in the market. TUI Travel PLC, could see such indication as an opportunity to get stronghold in the market in the future. 3.1 CUSTOMER INFORMATION The company uses a policy based on its brand identification, for example First Choice is aimed primarily to families, while Thompson has characterised its segment target to be oriented to couples and seniors. Both segments assumed to have additional disposable income. 3.2 SERVICE INFORMATION As previously stated, the company offers an integrated range of tourist services, personalised according to customers demands and needs. Thus, in order to integrate further its operations the aim of this project is to highlight the relevance of a sightseeing venture to facilitate the overseas customers visiting UK for example. 4 OBJECTIVES The key objectives for the UK sightseeing division under TUI Travel PLC are: Further integration of services provide to overseas customers. Continue with the differentiation policies in all products offers. Aim to carry 50% of UK visitors from its various brands to different sightseeing attractions during the first year of operations. The carrying rates are to rise on 20% on yearly basis thereafter. 5 STRATEGY The UK Sightseeing division will provided customers with a friendly, personalised experience while using professionals guides to accompany groups in their trips to the historic and most relevant sights. 5.1 PRODUCT Initially the products will encompass the following products: London tourist sights: Panoramic of London, Photo stop at Buckingham Palace, Photo stop at Saint Paul Cathedral, Lunch in a traditional English pub, cruise for the river Thames and entrance to the London Eye. Outside London: Entrance to the Windsor Castle, Roman Bath with walking tour of the historic town, Lunch in a traditional English pub in Salisbury and entrance to Stonehenge. Customers will be pick-up from their hotels at a pre-determine time in order to ensure that all passenger are present at time of departure. At the meeting point customers will be introduce to their guide for the day and will be taken to the vehicles designated for the chosen tour. 5.2 PRICE Considering that there is three more sightseeing tour operators in the UK, the prices should be in line with similar products offers by the competitors in order to maintain the demand for the products. However, since the business unit will be part of a package holiday, TUI Travel will surely achieve a higher level of economies of scale when contracting the services of suppliers involved on the operational side of the tours. 5.3 PLACE PROMOTION Stores: The Company have to its disposition over 650 retail shops around UK, which will give them a competitive advantage over its competitors, as the three major sightseeing operators only serve London through their call centres. Website: First Choice and Thompson both enjoy large websites, which are characterised for being user friendly and easy to navigate, thus any customer interested in additional services will be able to find the combination of products suitable to their needs. Search engines optimization: To improve the discovery of the websites, UK sightseeing division will ensure that links are built within key Internet search engines sites, as well as key word register to the main domains (i.e. holidays, short breaks, all inclusive, etc) Advertising: Once the operational site of the UK sightseeing division is up and running, TUI Travel will make the announcement through its major website, as well as to link the release news on the websites for all its subsidiaries within the group, to ensure that customers booking holidays in advance are aware of the new available services. Public Relations: Prior to the opening the company will invite representatives from its hotel portfolio to enjoy the tours offered and request feedback on their views as to evaluate the services in offer. The company will arrange for a formal launch of its new division, inviting relevant press representatives from major newspapers as well as tourism specialised magazines. Promotion: High quality brochure is to be promoted and make available in all hotels belonging to the group for display (concierge desk for example) available to all customer staying at the hotels. 5.4 PEOPLE Appropriate staff is essential for a service to be perceived and recognised by its customer. The difference between customer retention or not is mostly attributed to the way services and management customer techniques are delivered by a company. Staff must have the suitable interpersonal skills, attitude, and service knowledge to give the service that consumers are paying for.  [3]   TUI is very supportive when it comes to training and ongoing development and believes it is vital that people are given opportunities to learn throughout their career. The company has its own dedicated in-house Learning and Development team and there are many opportunities for development such as workshops on a variety of topics, one-to-one coaching, e-learning and where appropriate, TUI support their staff to undertake professional and vocational qualifications relevant to their role. All staff has regular one-to-one reviews with their managers to support their ongoing development and explore further opportunities for training and development.  [4]   5.5 PROCESSES Relates to the systems used to aid a company to deliver the service. The company will ensure that time tables are kept in order to avoid delays on the running of the tours. Make certain that customers place their lunch order in time during the morning tour, as to ascertain that lunch meal will be served according to schedule. Any complains or recommendation should be dealt promptly to maintain customer confidence. 5.6 PHISICAL EVIDENCE The physical evidence is an important element of the service mix, customers evaluate their perceptions based on their view of the service provided, having an impact on the organisations perceptual plan of the overall service.  [5]   Primary the company will aim to close the gap between customer expectations and company perception of the customer needs. 6 BUDGETS Item Date Cost Measure of success Website adjustment 30 May  £2500 Number of hits per month 3000 Payment to search engines adv to increase exposure 15 June  £13000 All subsidiaries sites carrying links Brochure 01 June  £10000 Deliver to all hotels in the group Advertising in specialised magazines 01 June  £10000 Monthly slot secure for 6 months Site hosting costs 15 June  £8000 Google, Mozila secure feature on first page Launching Night 15 June  £5000 300 people attendance  £35,500 7 ACTION PLAN Action May June July Aug Improvement of website 07 Logo design align with TUI Travel 15 Link website into Sub- websites 20 Advert in magazines 27 Invite reps from news papers and mag 01 Launch night 15 Brochure delivery 10 Complimentary tours 01 First customer running tour 10 Measure of passengers on tours 10 Evaluation of results/correctives if needed 15 8 Evaluation of Results During this face of the project, the aim is to evaluate the overall performance of the tours operational and tactical side. TUI Travel subsidiaries websites (First Choice and Thompson) have the capability of allowing customers to publish live comments on their experience. A team will be assigned to evaluate and quantify the comments in order to assess the performance of tours, and implement correctives if necessary. 9 Conclusion Where TUI Travel to implement the above plan, it will improve further their policy of differentiation and facilitate customer choices at the time of browsing for a package holiday with London as a destination. The assumption is that the new business unit will be implemented as a pilot project to evaluate its feasibility and acceptance from customers in general, local and overseas travellers. TUI AG, continue to endorse its mission statement even in the light of lost of revenue in the case of natural disasters; like the one recently experience due to the Volcanic ash from Island which closed European airspace for over a week. TUI Travel PLC, announced on the 21st April that they were implementing their crisis plans, which included provision of welfare to customers in resorts and commencing the repatriation action as soon as possible. Their plan contemplate repatriation through coaches, ferries and owned cruises and according to their estimation all of its customers will be back in England by Friday 23rd April. Measures implemented as above, form milestone for brand recognition and undoubtedly give customer peace of mind, as they are confident that their travel company cares about them and will do whatever takes to ensure a safe return home. Individual Critical Reflection of Learning Outcomes During the course of the subject Marketing Management, I came to realise that marketing is a complex theme. The models and other techniques studied where made easy to understand by the tutor and the evaluation of it through practical examples facilitate the assimilation of the material. Personally I feel that the simulation done through the Marketing Game software was critical for the understanding in how marketing a product affects the whole of an organisation, and how the decisions made in terms of cost/investment can have both, positive or negative outcomes. Another skill that was put to the test relates to communication, as in some cases we were grouped in teams to solve/discuss material regarding the subject matter. Regarding the assignment I found it quite difficult to tackle as, first English is my second language and 2nd although I have presented written works before they were in my mother tongue and oriented to practical experiences rather than research itself. As a next step, I will work through future assignments with more time in order to share my queries with my tutor, as to ensure that I have understood the approach to be evaluated with the written work.